Blog2020-09-14T14:20:36-05:00

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Emergency Preparedness Video

Thanks for tuning in! Check the links below for some of the information we shared in the video and subscribe to our YouTube Channel. Federal Emergency Management Agency (FEMA) Individual Assistance (IA) Program Public private partnership portal (hurricane situation reports, gas station updates, shelters, and economic impacts) Single Automated Business Exchange for Recovery  FEMA mobile app  FEMA National Business Emergency Operations Center (NBEOC)  Disaster Assistance for business owners Texas Disaster Unemployment Assistance Immediate Foreclosure Relief from the U.S. Department of Housing and Urban Development (HUD)  Leave a comment if you have questions, our team would love to connect with you!

September 9th, 2017|

All Dressed Up and No Where to Go at the Buyer-Seller Dance

Cash flow is the movement of money into and out of a business that is used for operating, expenses, and investments. What is the impact to your business if you do not have enough cash flow? How does sales play a role in minimizing risks from a cash flow perspective? What are areas where you can improve in the sales cycle for your organization? Whether you’ve been in sales for 30 years or 30 days, I’ll bet a dollar to a doughnut that this article will resonate with you at some point. Read the following word and write down two or three things that immediately come to mind: SALESPERSON

April 24th, 2017|

Business Resilience: A South African Entrepreneurs Perspective

Why did you become an entrepreneur? Two pretty simple reasons really. First, I have always wanted to own the relationship with my clients first hand and to know that the brand I was building was based on a collaborative partnership. Secondly, because I have a constant desire to learn and grow and be challenged. And yes, being an entrepreneur, you get that in bucket loads. Perhaps it was also a little internal fire that I wanted to prove to myself that I could do it and even more so, do it successfully in a male-dominated field. How would you describe an average week as a business resilience professional? It

April 24th, 2017|

Crisis Management and Value Proposition – From a Sales and Marketing Perspective

No company is immune to a crisis. With increased threats to company systems and employees, having a crisis management program in place is important. However, with so many people and problems vying for executive’s time and attention, how can you get them to allocate the necessary time and resources to implement a plan to prevent and/or recover from a crisis, especially since they are infrequent and unpredictable? In this article, I will provide you with some tips on how to sell a crisis management program and communicate the severity of the losses. Many of us learned and developed selling skills from our first summer job during high school at a fast-food restaurant or a

April 23rd, 2017|

Investing in Resilience

I was speaking with the President of a marketing and photography company and she asked "what do you do?" "Asfalis provides protection and peace of mind for our customers to enhance security and awareness in crisis and emergency situations" was my response. I could see her wheels spinning as she tried to figure out what that meant, which is typical. "I develop customized resilience solutions to add to your bottom line, enhance the customer experience and reduce regulatory and reputational impacts for companies." I saw the light bulb go up, signaling her ah ha moment. Her response was, "Isn't that what insurance is for?" The International Glossary for Resilience defines insurance as a contract

April 13th, 2017|

Cyber Monday Preparedness: “The Problem With The World Is That Everyone Is A Few Drinks Behind…”

Summary. The phenomenon of increased online shopping the Monday after Thanksgiving has been accepted as Cyber Monday by shoppers, retailers, and the eager criminals hoping to steal from both. According to a recent article in Fortune, the “upcoming holiday season will be the largest online shopping affair yet, with expectations of 11% biggest growth year over year (YoY) and $91.6 billion in total holiday online sales.” The volume of online sales on Cyber Monday is expected to be the largest online shopping day in history and provides a great opportunity for hackers who are experienced with credit card theft, scams, and other malicious acts to profit and for others may

November 22nd, 2016|

Introducing Information Security as a Culture

Securing information technology assets and what that entails has continued to transform as technology becomes more integrated into society, and adversaries that would harm or exploit those systems increase. According to the Information Systems Audit and Control Association (ISACA), only “38 percent of global organizations” feel that they could withstand an advanced cyber-attack as of 2015. Ensuring the proper mechanisms are in place to secure your IT environment is crucial to mitigating the abundance of Information Security risks. It is the process of realizing and mitigating Information Security risks that requires a tremendous amount of dedication from executive members of your organization. Without the ability to leverage executive leadership

November 1st, 2016|

Leadership: Adventure, Passion, Growth

What is leadership? What does leadership mean to you? How does your leadership style influence others? If your products are "what you do" and your business is "where you work" then it's time for a leadership overhaul. When employees come to work to make a product, meaning they arrive on time, punch the clock, follow the SOPs and leave at the end of the day, you're a manager, not a leader. When you run a business between 8a & 5p, meaning you focus on reports, quotas and sales numbers, you're a manager not a leader. Managers get things done. Leaders create experiences. Good leaders create impactful experiences for others.

October 2nd, 2016|
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